Title Images

I’d like to talk to you for a moment about Kickstarter “Title Images”.

The lead image of a Kickstarter project is probably the most important part of the entire pitch. It has to not only be eye-catching, but to communicate the general idea of your project. If your eye-catching image looks like it’s about quilting, you’re not going to catch the eyes of the right people to fund your new electronics project.

So be sure to put a lot of thought and effort into creating a good title image. (If you’re not going to just plagiarize it outright.)

Here are a few dos and don’ts :

Do put the name of your project on the image.


Do not make your title image in crayon.


Do Show us a screenshot of your game’s amazing graphics.


And, finally, for God’s sake,

Do not use a children’s movie to advertise your porn project.