Gizmo – The Dog Bowl

Kickstarter : Gizmo The Pet Bowl - The friendlier and engaging pet bowl made to reflect the personality of your best friend in the simplest way.

A pet bowl? Hope this is better than that last one.

Kickstarter : Most pet bowls on the market today aren’t made to reflect the fun and spontaneous personality of our pet friends. My goal was to conceptualize and develop a pet bowl that characterizes the key attributes of a pet while still reflecting balance and elegance. Engaging and simplistic, Gizmo is a product that a pet owner would be proud to display in their home.
Well, that’s quite a load of designer-speak.

I don’t really know what any of that means, so let’s check out the picture.

Kickstarter : Bowl set $45
They’re two thin, vacuum-formed plastic bowls with a colored stripe.

I guess it’s “fun and spontaneous” because the top curves a little?

Kickstarter - From ideation to fabrication, gizmo has made quite a journey. Through concept development and establishing various design constraints, Gizmo is finally ready for production. The prototypes for the Gizmo bowl set were made at the University of Illinois at Chicago using our lathe and vacuum-forming machines.
This project is a perfect example of why I hate the word “ideation”. It’s only ever used by people who think the act of having an idea is magical and special. It’s supposed to imply that having an idea is a process that talented people have to work very hard at.

That’s all complete bullshit. Everybody has a hundred ideas every day. Having an idea is not something to be proud of. It’s not something to brag about. It’s just a thing that happens to anybody that isn’t isn’t functionally brain-dead.

The thing to be proud of is figuring out which ideas are good, Figuring out which ideas will work, Figuring out which ideas are valuable and desirable, and then (and this is the important bit) doing all the hard work to make the idea a reality.

Kickstarter - sketches of dog bowls

So before you put yourself up on a pedestal for being special and creative enough to “have an idea” and then rush to Kickstarter to unveil your idea to the world, stop and figure out if the idea is honestly better than the sea of ideas we all wade through every single day of our lives.

Because this one wasn’t.

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Totally Messed Up

TMU_01

This was a project to fund the printing of a graphic novel. That’s pretty straight forward. Lot’s of those on Kickstarter.

As is pretty common, this project suffered some serious delays. They were supposed to finish shipping in February 2013, but so far as I can tell they haven’t done it yet.

Pretty soon, a backer started asking the obvious question :
Is shipping almost completed?

Unfortunately, it looks like creator Haru Ruben (who seems to also spell his name “Heru Ruben”) made the elementary mistake of telling backers what they wanted to hear, instead of the truth.

Whenever someone would ask about the ship date, Haru would say, or at least strongly imply, that it’d be shipping out this week.

TMU_03a
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This is a trick that only works once, and Haru Ruben used it constantly.

Backer Brett Trout kept asking, not unreasonably, where the books were and how soon until they were shipped. And pointing out, again not unreasonably, that all of Haru’s statements about release dates were … questionable, at best.

(I want to stress, that backer Brett Trout’s posts were persistent, but polite throughout this entire deal.)

So what does the project creator do?

Banned!
Haha! That’s right he “bans” him from the project. Telling him that instead of a book, he’ll simply get a refund.

So, of course, Brett Trout asks the obvious question :

Where's my money.

And how did the project creator react?

TMU_06

Like a dick.

Fun With Lawsuits

The comment page is very long, and reads like a journal documenting the artist’s descent into incoherent paranoia.

Eventually, Even though Brett Trout does not appear to have done anything more threatening than ask for either the book he was promised or his money back, artist Haru Ruben decides that Trout is “dangerous” and “mentally ill”.

Why did Haru think Trout was mentally ill?

Because He dressed as Arthur Dent for Halloween.
I’m not even kidding.
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(That link goes here.)

Then, because Trout is a lawyer, Ruben actually files a complaint with the Bar Association!

Lawsuit #1

Since filing a false complaint with the Bar Association is a serious form of Libel, Trout does exactly what you would expect a lawyer to do. He sues.

When you sue someone, it’s normal to hire a “process server”. That’s a person that will find the defendant’s home, and personally deliver the paperwork to them. This prevents them from claiming the papers were “lost in the mail”.

Here’s the hilarious part : Apparently Haru Ruben mistook the process server for some sort of contract killer.
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Lawsuit #2

Believing that he was being pursued by contract killers under the employ of a crazy person with a towel, Haru Ruben decided to take action!
tmu_09

This move apparently cost him $80,000 and, of course, delayed the project even longer. (But hey, they waited over a year, they can keep waiting!)

So what did Haru Ruben do? He sued back! To the tune of $83,000 of “real damages” plus legal expenses!

One of the pieces of evidence he claims he’s going to present is that he’s found the blogs 100 lawyers who did not dress as Arthur Dent for Halloween! I’m still not joking about that!

Haru is also going to present evidence that Trout’s own book on “Cyber Law” used “disturbing images of sexualized violence.”. By which he means, the cover was a picture of Lady Justice, dressed like Trinity from The Matrix. (It’s actually pretty tame. Lady Justice is often portrayed as having one of her breasts exposed. Justice is sexy.)

Predictably, he’s also going to present evidence that he’s found 100 lawyers who have not published a book on cyber justice featuring Lady Justice dressed as Trinity.

So where are we now?

The last blog update on the project was a year ago. Predictably, backers have been asking for an update.

Don’t worry. He’s promised to post one after the second of October.

TMU_11
True to form, I’m writing this on the 11th, and still no blog post.

Update : It’s now the 21st. Still no blog post.

Update : It’s now the 28th. Still no blog post.

Update : It’s now November. Still no blog post.

Update : It’s now December. Still no blog post.

Update : It’s now 2015. Still no blog post.

Update : It’s now 2016. Still no blog post.

Update! Chrono Mechanic

The plot thickens! It’s come to my attention that this is not the only Kickstarter that artist Haru Ruben was involved in.
He was also hired to do some of the custom books for the Chrono Mechanics kickstarter.
I am sorry to have to relate that the Chrono Mechanics 3D covers by Haru Ruben will not be made.  I hired Haru after seeing his work on his KS campaign - Totally Messed Up.  I sent him the start up money and the books.  He has not delivered on even one book.  I have tried time and time again to get him to complete the contract.  All I've gotten in return are lies on top of lies.  I thought he was honorable and had integrity when I hired him to take on this commission.

Update! Trout Wins Settlement!

Looks like Trout’s case against Haru Ruben went well.
 Brett Trout on April 28, 2015  Fred is correct. I sued Heru. We settled the case. Heru wrote me checks and agreed to not make any further statements about me. I paid him nothing and am under no obligation regarding making further statements about him.  I have the transcript of a very lengthy deposition I took of Heru that I believe would be of substantial value in any subsequent case against him in this matter. In the event anyone does file a lawsuit against Heru, I would be happy to provide your attorney with a copy of the transcript free of charge.

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Was the old one too dark?

The New Black :  An effort to create a new, worldwide, custom black color.

This fool needs $15,000 to “crowd-source” a new shade of the color black.

. The New Black. is a campaign to make a new, worldwide, custom black color that everyone and anyone can identify with, and play a part in its creation. It’ll embody everything black stands for, but at the same time make it new again.

The gimick here is that Pantone, globally-recognized authority in matching colors, have more than one color in their catalog with “Black” in the name.

Pantone "Black" swatches

So this guy plans on paying Pantone to add one more shade of “black” to their catalog.

I don’t know how he plans on “Crowd-sourcing” the “color-creation-process”, But I imagine it’ll look something like this :

       VOTE!  (Choose only one)
     [ ] Black with a little red in it.
     [ ] Black with a little blue in it.
     [X] Black with a little green in it.
     [ ] Black with a little brown in it.

Who wouldn’t pay to be part of that process?

$225 One authentic The New Black. color swatch. And one .5 L can of The New Black. custom black paint. Signed and numbered.

What a great scam. I wish I’d thought of it.

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